Freeing Your Mind

Scott King
1 min readMar 4, 2021

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Last weekend I raced in some of the nastiest conditions I have ever experienced. The rain-soaked gravel roads in northeast Texas were already muddy from Friday’s rain. On Saturday, a mist fell until the rain poured for during the race’s third hour, making some sections even worse. This photo was taken near mile 55 three hours into my torture. It was challenging to stay upright in this section since the mud was so slick.

It was miserable. But, at the same time, it was fantastic.

I invest dozens of hours a week reading about marketing, technology, and making applications work better for people using intelligent automation.

I do this so I can write about it for KristaSoft and stay on top of my game.

However, last Saturday, I did not think about that at all. When I am on my bike, I try and free my mind from work and the pain in my legs. Most of the time, it works.

Anyhow, I hope you are investing in yourself and at the same time freeing your mind to help it refresh.

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Scott King

Marketing Strategist and Head of Marketing at Krista Software.